The World’s Leading Pet Marketplaces

PetMediaGroup is the world’s largest operator of online marketplaces within the pet category.

Through our trusted and local brands, we help over 1.5 million pets to find a new loving home every year. Our ambition is to continue to provide trust, safety and convenience to both pets and their caregivers.

Our mission is to partner with and acquire the leading pet marketplaces across the world, and add value to breeders, consumers and animals alike through technology, marketing, operations and capital.

Our Brands

Pets4Homes

United Kingdom

The world’s second-largest online marketplace for pets. Founded in 2012.

PuppyPlaats

The Netherlands

The largest dog marketplace in the Netherlands. Founded in 2014.

AnnunciAnimali

Italy

The leading Italian online marketplace for pets. Founded in 2003.

MundoAnimalia

Spain

Spain’s largest vertical marketplace for cats and dogs. Founded in 2011.

iFauna

Czechia

The dominant vertical pet marketplace in Czechia. Founded in 1997.

Hästnet

Scandinavia

The largest equestrian marketplace in Scandinavia. Founded in 1998.

Our Promise

Animal Welfare

Providing a pet-first way for pets to find a new loving home

Transparency

Providing transparency of information with regards to the breeder, the buyer and the pet itself

Customer Satisfaction

Satisfied breeders, buyers and pets is always our North Star – guides every decision we take

Trust & Safety

Keeping the bad guys far away from using our platform

Convenience

Removing the hassle often associated with finding a furry friend, by moving much of the process online

Innovation

Being an innovator in our industry, by pushing the boundaries of how we can leverage technology

Press Coverage

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